Exit 1D0-623 CIW Social Media Specialist
Question 1 of 5
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Q1 Single choice

A company noticed a recent spike in online posting about of their products. In response, they increased the amount of paid advertising for that particular product. However, sales of the product dropped by 75% in the next 3 months.

Which big data value component was missing from the analysis about the spike?

  • A

    Choice the company used an inadequate data analysis system

  • B

    Confidence the combined data had insufficient certainty.

  • C

    Complexity, data from multiple sources was poorly matched and imprecise.

  • D

    Context; most if the posts were complaints about product performance.

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